How Nordstrom Can Help You Master Omnichannel Marketing

Omnichannel marketing strategies

You keep hearing about omnichannel marketing strategy and how different companies are using it, but what is it really? Don’t worry, you’re not actually all that far behind. It’s a term so new that the industry hasn’t even agreed upon the way it’s spelled: omni-channel, omnichannel, omni channel. Some people describe omnichannel as the use […]

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How to Increase Push Notification Opt-In Rates

Omnichannel marketing strategies

If you’re a mobile marketer, this is an all-too-common situation: you create clever, highly-engaging push marketing campaigns but the majority of your app users never see it due to low push opt-in rates. Those powerful push messages would drive app engagement, retention and revenue but if users haven’t enable push, your hands are tied. Or […]

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3 Ways To Optimize Mobile Messaging With Psychology

Omnichannel marketing strategies

Kahuna Field Notes is a series offering observations, strategies, and practical tips from the Kahuna Customer Success team. Each installment will be authored by a different Customer Success team member, with the goal of providing insights for mobile marketing professionals. Establishing 1:1 communication with your users via mobile messaging opens up a strategic channel that […]

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3 Steps To Keep Your Mobile Users from Leaving

Omnichannel marketing strategies

Kahuna Field Notes is a series offering observations, strategies, and practical tips from the Kahuna Customer Success team. Each installment will be authored by a different Customer Success team member, with the goal of providing insights for mobile marketing professionals. Every week, you check your app’s download numbers and are delighted to see new users […]

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How Push Notifications Drive Mobile Engagement

Omnichannel marketing strategies

Kahuna Field Notes is a series offering observations, strategies, and practical tips from the Kahuna Customer Success team. Each installment will be authored by a different Customer Success team member, with the goal of providing insights for mobile marketing professionals. As a product of the early 1980s, I find myself in a privileged position of […]

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How Brands Can Build Loyalty Through Mobile Engagement

Omnichannel marketing strategies

Kahuna Field Notes is a series offering observations, strategies, and practical tips from the Kahuna Customer Success team. Each installment will be authored by a different Customer Success team member, with the goal of providing insights for mobile marketing professionals. You can learn a lot from a man wielding a machete. When I think of […]

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