What You’ll Learn in This Webinar:
Expanding your marketplace or classifieds platform into new markets across Latin America is a tempting idea, considering that by 2019, 155.5 million people in Latin America will buy goods & services online, accounting for 1 in 4 people in the population.
But, expansion carries risks that you will need to manage. The geography is vast with culture and language differences along with different tax and regulatory structures. How do you know when it’s the right time to expand, where to expand to, or whether to expand at all?
Listen to our short but impactful 30-minute webinar to hear from Kahuna along with Restorando, Latin America’s #1 restaurant bookings site, and UltraCasas.com, Bolivia’s #1 property portal, as we discuss driving growth in your digital marketplace and expanding into new markets.
Walk away from the webinar with a clear understanding of:
- The playbook to successful expansion in Latin America, including both the internal and external signals indicating that expansion is the right decision
- Mistakes, pitfalls, and wrong assumptions to be cautious about when expanding into new regions
- How to expand into regions where there is already a dominant competitor
- How Restorando and Ultracasas.com have approached this issue…and found success